HP Innovation Journal Issue 08: Winter 2017 | Page 8
Print holds a unique
position at the
crossroads of work
and life, blending the
digital and physical
worlds.
— Enrique Lores, President
Imaging & Printing Business, HP
capabilities. The technology is unique in that
it can inspect outbound network connections
typically abused by malware, determine what
is normal and then stop suspicious activity.
If compromised, it will automatically trigger
a reboot to initiate HP SureStart self-healing
procedures, all without IT intervention. You
can learn more about secure printing and
the HP innovations that make it possible by
visiting the new CRN CloseUp about rein-
venting security.
At HP Print, sustainability fuels our inno-
vation and growth. From our suppliers to our
supplies, we take great care to make sure we
leave a positive impact on the planet. In Haiti,
HP created a new demand for recycled plastic
bottles by using them to make ink cartridges,
boosting the economy and cleaning up the
island. And HP’s line of Envy Photo Printers
offers consumers the first printing system
where everything — from the printer, to the
cartridge, to the paper—is manufactured
with closed-loop recycled plastic.
We think the print business offers an
amazing opportunity to help our customers
on their own journeys with new tools and
ways to connect with customers. We believe
in the power of print to connect people with
inspiration and ideas. As the world evolves to
digital, print is coming back to complement
this shift. For us, the future of print means
growth.
8 Innovation Journal · Issue 8 · Winter 2017
Our fast-unfolding
future, imagined
by S
hane Wall, Chief Technology Officer,
HP and Global Head, HP Labs
M
egatrends research at HP, discussed
in this issue (see page 30, plus the
focus of Innovation Journal Issue 6),
is fundamental to the way we explore, ad-
vance, and develop technology at HP Labs.
Our Megatrends work is about finding our
purpose not in technology but in humani-
ty — looking at where things are headed in
the world around us, and how technology
innovation can make a difference.
Rapid urbanization, changing demograph-
ics, hyper globalization, accelerated innova-
tion: Each of these megatrends presents a
formidable area of research and a fertile field
for inventors, problem-solvers and makers.
For HP and our channel partners, it’s crucial
that we understand how megatrends and
disruptive technologies will shape our ex-
periences over time. How we can harness
technologic breakthroughs to impact and
respond to these trends. And in doing so,
transform not just business, but every aspect
of the human experience.
Accelerated innovation and
game-changing technologies
As we consider the ways accelerated innova-
tion will change the landscape, three catego-
ries of disruptive technologies can serve as
a framework for discussion. They are artifi-
cial intelligence and machine learning; cyber
trust and security; and digital manufacturing.
In this article, I’ll provide a brief overview of
these categories as they inform our product
development and present opportunity for HP
and our partners.
1. Artificial intelligence and machine
learning
The notion of artificial intelligence is hardly
new; our industry has been pursuing the po-
tential of artificial intelligence (AI) for almost
40 years, through a number of hype cycles.
But we’re now at a point where the algo-
rithms, compute capabilities, and exponen-
tially increasing flow of data are turning the
AI vision into reality. As an industry, we’re at
the tip of the iceberg with big data: collecting
immense amounts of information, and using
advanced analytics to sift through and find
meaning. Where AI will gain game-changing
traction, however, is in the rise of machine
learning. Machine learning helps AI to actually
digest that data: identifying patterns that help
us see meaning. Early AI applications are ar-
riving in the form of bots, already in customer
service engines and collecting information to
continuously refine their performance.
AI in products helps vendors and custom-
ers know in advance when a product is going
to fail: when a battery is low, or a display is
burning out, or a motor needs service. As we
embed this technology in personal systems
and printers, we empower HP and our part-
ners to come in and solve a problem before it
becomes a breakdown and fix an immediate
issue. It’s an example of the deeper customer
engagement made possible by the “every-
thing as a service” era that increasingly de-
fines vendor-customer relationships.
2. Cyber trust and security
Unfortunately, innovation is not the exclu-
sive domain of the good guys. Some of the
security threats on the horizon are going to
Over the next 30
years how we live,
where we live, and
how we work is all
going to change in a
profound way.
— Shane Wall, Chief Technology Officer
for HP, Global Head of HP Labs