HP Innovation Issue 19: Fall 2021 | Page 52

Five years ago , HP began targeting ocean-bound plastic specifically , and so far , the company ’ s programs to divert plastic waste have kept more than 2.4 million pounds of plastic materials , or more than 85 million bottles , from polluting the environment . They start with recovering plastic at coastal sources , continue with the shredding and washing of that plastic , and end with the recycled material going into more than 160 HP products , from laptops to monitors to cases .
“ We were one of the first to set up an ocean-boundplastic supply chain that could scale as significantly as we have ,” says Ellen Jackowski , HP ’ s Chief Impact Officer and Head of Sustainable Impact . “ It sends a signal to consumers and other companies about what ’ s possible .”
SUSTAINABLE SOLUTIONS
HP ’ s climate action goals include using recycled plastic and oceanbound plastic ( OBP ) in its products . Here are five popular products that make use of OBP .
WATCH NOW
PARALLEL LIVES is part of HP ’ s new sustainability campaign >>
HP ELITE DRAGONFLY G2
Speaker enclosures and display bezels are 45 % postconsumer recycled plastic and 5 % OBP . Keyboards and keycaps are 50 % postconsumer recycled plastic .
Aiming high on sustainability HP made a commitment in April to some of the most aggressive and comprehensive sustainability goals in the tech industry , which include achieving 75 % circularity for products and packaging by 2030 . In addition to collecting and reusing ocean-bound plastic , the company is recovering plastic from its own products and eliminating its use wherever possible .
Beyond its strategy on plastic , HP has also achieved zero deforestation for nearly all of its paper and paperbased packaging and is investing in forest restoration and protection .
The 2030 circularity goal means three-quarters of the materials by weight in HP products and packaging
HP Z4 WORKSTATION
The fans on Z4 ( and also Z6 and Z8 ) Workstations now contain 25 % OBP by weight . There are also ENERGY STAR – certified and EPEAT Silver – registered configurations .
PREVIOUS SPREAD : PHOTOGRAPH BY FERNANDO JORGE / UNSPLASH . THIS PAGE : PRODUCT PHOTOGRAPHS COURTESY OF HP INC .
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